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AT&T Delivers Big Wireless Benefits for Small Business

Mon, Apr 14, 2008

The estimated 10 million businesses with fewer than 100 employees are the lifeblood of the American economy. To better serve the needs of this important segment, AT&T Inc. (NYSE: T) today announced a new wireless offer that brings the benefits of AT&T FamilyTalk plans to small businesses, enabling them to share monthly Anytime Minutes for up to 40 employees.

The new BusinessTalk plans start at $60.00 per month for five users and 700 Anytime Minutes and go up to $1,075 per month for 40 users and 20,000 Anytime Minutes. They are designed to help small businesses better manage their monthly costs by reducing overage charges and simplifying billing.

Companies may choose BusinessTalk with unlimited Mobile to Mobile or Push To Talk features. While the exact amount of savings depends on each customer's individual circumstances, some companies could save nearly 20 percent of their monthly service charges with BusinessTalk compared to AT&T's standard voice pool plans.

"Smaller companies are inherently mobile and rely heavily on wireless technologies to stay connected to their customers and run their businesses," said Kent Mathy, president, Small Business, AT&T's wireless unit. "Our BusinessTalk offer will help these businesses be more productive in serving their customers.

AT&T also launched a new advertising campaign that kicked off with television commercials during the Masters this past weekend. Using the tagline "Seize the moment," the campaign focuses on how businesses use wireless technology to get more done in the day, react faster to business opportunities and be more responsive to their customers. The campaign will also feature online and print components.

In addition, the AT&T Exclusively Business small business program, launched last year, waives activation fees for new lines of service for its members and offers an eight percent discount on monthly service charges for qualified voice and data service plans -- including the primary line on BusinessTalk. Small businesses can also extend this service discount as a benefit to their employees.

AT&T, the worldwide leader in BlackBerry sales, separately today announced the launch of BlackBerry Professional Software, an attractive wireless email solution targeted specifically for small business.

AT&T offers small business a wide range of phones, smart devices, LaptopConnect solutions and other services for small businesses including mobile email, GPS navigation and Push To Talk technology.

AT&T

AT&T Inc. (NYSE: T) is a premier communications holding company. Its subsidiaries and affiliates, AT&T operating companies, are the providers of AT&T services in the United States and around the world. Among their offerings are the world's most advanced IP-based business communications services and the nation's leading wireless, high speed Internet access and voice services. In domestic markets, AT&T is known for the directory publishing and advertising sales leadership of its Yellow Pages and YELLOWPAGES.COM organizations, and the AT&T brand is licensed to innovators in such fields as communications equipment. As part of its three-screen integration strategy, AT&T is expanding its TV entertainment offerings. Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com.

SOURCE AT&T Inc.

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