WebMD the Magazine Now the Third Largest Health Magazine

WebMD Health Corp. (Nasdaq: WBMD) today announced that WebMD the Magazine is the third most-read magazine among all health related magazines, according to the latest MARS OTC/DTC national media and marketing study. The study also shows WebMD the Magazine has the second largest audience among female health titles in the 25-54 age range. WebMD the Magazine was launched less than three years ago.

WebMD the Magazine now reaches an audience of nearly 9 million consumers, connecting with the consumer right before they meet with their physician in the doctor's office. Like WebMD's award-winning web site, http://www.webmd.com, WebMD the Magazine presents health content in an interactive format, with trusted health and wellness information on a range of topics including nutrition, fitness and beauty, sleep and parenting advice. All editorial content in the magazine is medically reviewed and approved by WebMD staff physicians.

"We are excited about the success of WebMD the Magazine as it extends our ability to reach consumers with actionable health information in order to help them make more informed health care decisions and have more productive conversations with their physicians," said Nan Forte, Editor in Chief, WebMD the Magazine.

WebMD the Magazine's audience is an engaged readership that is driven to action. The latest VISTA study on print effectiveness ratings shows an action-taken profile among WebMD readers that was 58% higher than DTC norms for all magazines.

The most recent issue of WebMD the Magazine is the largest issue since launch, featuring advertisements from leading pharmaceutical and consumer packaged goods companies such as Johnson & Johnson, Procter and Gamble, GlaxoSmithKline, Colgate-Palmolive and Bristol-Myers Squibb, among others. WebMD the Magazine consistently attracts advertisers who are looking to reach health-involved consumers and women who are healthcare decision makers for their families.

WebMD the Magazine is the only health publication to exclusively feature celebrities on every cover, each who have a personal health-related story they share with readers. Since the magazine's inception, eighteen stars have graced the cover and shared personal stories, including Patrick Dempsey, Ashley Judd, Martha Stewart, Susan Sarandon and Andy Garcia.

The latest issue of WebMD the Magazine focuses on women's health, highlighted with an interview from Kelly Ripa discussing her balance between parenting and career. Also, in the May/June issue, designer Marc Jacobs showcases his skin cancer T-shirt campaign and actor Evan Handler offers advice to cancer patients.

WebMD Health Corp. (Nasdaq: WBMD) is the leading provider of health information services, serving consumers, physicians, healthcare professionals, employers and health plans through our public and private online portals and health-focused publications. WebMD Health Corp. is a subsidiary of HLTH Corporation (Nasdaq: HLTH).

The WebMD Health Network reaches more than 50 million visitors a month through its leading owned and operated health sites that include WebMD Health, Medscape, MedicineNet, eMedicine, eMedicine Health, RxList and theheart.org.

SOURCE WebMD Health Corp.