Nero, leaders in digital media technology, and TiVo Inc.,
the creator of and a leader in television services for digital video
recorders (DVRs), today announced that they have entered into an agreement
to further enable the connected digital home by integrating TiVo's
television user experience with Nero's next generation of PC software.
"The partnership with TiVo extends the TV experience for the connected
digital home, enabling easy access anytime, anywhere to the most extensive
TV content," said Richard Lesser, CEO, Nero AG. "Our core technology
enables the creation of new categories in consumer electronics, changing
the way that users interact with both hardware and software. Our proven
technology adds media functionality to the world's leading consumer
electronics, personal computing and software products."
Under the agreement, Nero will develop a software solution that will
bring TiVo features to the personal computer. Capitalizing on the growing
PC TV tuner market, it will answer the consumer demand for a trusted
PC-based DVR experience for use with the estimated 50.8 million PC TV
tuners that will be sold worldwide by 2011, according to In-Stat research
report published in April 2007.
"This agreement provides TiVo with an opportunity to deliver its
interface and differentiated feature set globally via the PC, enabling TiVo
to use all avenues of mass distribution -- from consumer electronics, to
cable and satellite boxes and soon, the PC," said Tom Rogers, President and
CEO, TiVo. "We are thrilled to work with Nero, a highly successful leader
in software solutions for the PC who has the ability to develop a
state-of-the-art program centered on the TiVo platform that will bring the
same personalized entertainment experience to domestic and international
consumers on their personal computers."
Nero
Nero is a global leader in digital media technology that allows the
creation and distribution of content between people, devices and locations
for the personal computer, consumer electronics, and mobile industries.
Over 240 million units of Nero's award-winning software solutions have been
distributed globally and are widely used in the home, on the go and
professionally.
Nero distributes products globally through hardware manufacturers,
international partners, retailers, and directly through
http://www.nero.com. Nero AG is headquartered in Karlsbad, Germany and
serves the world with regional offices in Karlsbad, Germany (EMEA);
Glendale, California, USA (Americas); Yokohama, Japan (APAC); and Hangzhou,
China (China).
TiVo Inc.
Founded in 1997, TiVo (Nasdaq: TIVO) pioneered a brand new category of
products with the development of the first commercially available digital
video recorder (DVR). Sold through leading consumer electronic retailers
and other distributors, TiVo has developed a brand which resonates boldly
with consumers as providing a superior television experience. Through
agreements with leading satellite and cable providers, TiVo also integrates
its full set of DVR service features into the set-top boxes of mass
distributors. TiVo's DVR functionality and ease of use, with such features
as Season Pass(TM) recordings and WishList(R) searches and TiVo KidZone,
have elevated its popularity among consumers and have created a whole new
way for viewers to watch television. With a continued investment in its
patented technologies, TiVo is revolutionizing the way consumers watch and
access home entertainment. Rapidly becoming the focal point of the digital
living room, TiVo's DVR is at the center of experiencing new forms of
content on the TV, such as broadband delivered video, music and photos.
With innovative features, such as TiVoToGo(TM) transfers and online
scheduling, TiVo is expanding the notion of consumers experiencing "TiVo,
TV your way.(R)" The TiVo(R) service is also at the forefront of providing
innovative marketing solutions for the television industry, including a
unique platform for advertisers and audience measurement research.
Source: Tivo
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