StumbleUpon, one of the most popular ways to discover new
Websites and videos on the Internet, today released SearchReviews.
SearchReviews enhances the way Internet users discover interesting content
anywhere they search, by bringing the power of StumbleUpon's unique
recommendation and personalization engine, and active social community to
traditional search results.
With this new service, StumbleUpon continues to pioneer the field of
Internet discovery, making the Internet more useful and entertaining, while
bringing users a more personal experience across the Web.
By layering peer-endorsement, site ratings, and reviews next to search
results, StumbleUpon users can enhance and personalize their search
experience to see which search results their friends recommend. Users will
see star ratings next to sites, along with icons indicating which of their
friends have given the sites a "thumbs up" rating. This layer of
information personalizes the search results without making a user change
their searching behavior.
SearchReviews will be available to StumbleUpon users as they use
different properties across the Internet including Google, Yahoo!, MSN, AOL
and Ask. In addition, StumbleUpon users can find SearchReviews on
GoogleNews, Yahoo! News, Flickr, Wikipedia and YouTube.
"StumbleUpon, with its powerful technology and extensive user base, is
uniquely qualified to provide this service," said Carla Thompson, product
and technology analyst at The Guidewire Group. "The resulting combination
of algorithm-driven search and people-driven recommendations gives users a
radically new way to discover relevant content on the Web."
StumbleUpon has a very simple but powerful user experience for
discovery. With a simple press of the "Stumble" button in the browser,
registered users are able to quickly and easily discover sites that are
relevant to their personal interests. When stumbling, users only see Web
sites and videos that come recommended from the growing StumbleUpon
community. StumbleUpon uses user-initiated thumbs-up and thumbs-down
ratings to form collaborative opinions on Web content quality. This helps
users to discover great content not easily found using a search engine. The
free StumbleUpon toolbar is available for Internet Explorer and Firefox.
"SearchReviews is a continued effort to bring the power of discovery to
a broad consumer audience," said Michael Buhr, general manager,
StumbleUpon. "We want to provide the best, most engaging discovery
experience possible -- whether through the power of our simple "Stumble"
button or by enabling discovery across the Web, with the search engines our
users are already familiar with."
SearchReviews will be available to users on both Firefox and Internet
Explorer beginning on October 23. For more information on SearchReviews,
check out the StumbleUpon blog located at http://blog.stumbleupon.com/.
Currently, StumbleUpon boasts over 3.7 million users; approximately 7.5
million stumbles per day and approximately 12 million of the best websites
on the Internet -- all submitted and rated by StumbleUpon's users.
StumbleUpon
StumbleUpon helps you discover and share great Web sites and videos.
With over 3.7 million users and approximately 7.5 million stumbles daily,
StumbleUpon is one of the most popular ways to discover content on the
Internet. The company was founded in 2001 and is based in San Francisco.
eBay Inc. (Nasdaq: EBAY) acquired StumbleUpon in May 2007.
Source: StumbleUpon
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